Identity and Brand Design

This zine was created for Identity and Brand Design with Ibrahim Alazza at Northeastern University. The project was to create a personal identity booklet for yourself. We began by developing a set of personal attributes. I chose Independence, Determination, and Balance, which would become the chapters of my zine. Then collected and supported our research with visuals, images, and drawings. Then organized these into the Themes or categories we chose. I chose these themes to highlight my loves of travel and independence which represents my mind, my passion for exercise and completing goals related to my body, and hobby of cooking and wellness that ties to my heart and soul.